Hard Plastic

Features: X-Rap® Magnums® run perfect right out of the box, no wasted time tuning. The massive diving-lip takes the X-Rap® Magnums deep… unassisted...

Features: The subtle, relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wide twitching walk the-dog swimming acti...

Features: Dives to 40ft at up to 12kn troll speed, Guaranteed to swim straight thanks to the Patent Pending Autotune system, Super Strong Full wire...

Features: Prominent scales and lateral line on the fuselage capture and flash light like a beacon. It can be fished both in an aggressive "Slashbai...

The SLIPSTREAM 280 Flying Fish is a revolutionary heavy duty Hybrid lure that has been designed to perfectly mimic a flying fish in both appearance...

Features: The Original. The Magic Swimmer® is a revolutionary design that undulates its jointed body and presents a very natural swimming action, e...

Features: The adrenaline pumping X-Rap® Saltwater SubWalk™ is designed to perform a walk-the-dog swimming action just below the surface. Xtreme fla...

Features: Whether you are a weekend warrior or a seasoned pro, this easy-to-use top water lure is designed to deliver explosive top water action. C...

Features: Ideal for calling fish up or situations with a slight chop, the Berkley® Cane Walker delivers the most surface disturbance of any Berkley...

Features: Whether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkl...

Features: The 3D Inshore Twitch Bait is a slow sinking lipless hard bait with excellent balance for quick starting action around cover. Designed to...

Features: The 3D Magnum features a tough ABS Resin body, 3X strong treble hooks and through wire construction making it the most durable trolling l...

Features: DTX 140 Minnow 1.75oz, Dives to 30ft, Can be trolled from 2kn-10kn, Runs super deep at slow speeds, ideal for kayak to high speed offshor...

Features: DTX 165 Minnow, 3.75oz, Dives to 35 feet, Can be trolled from 4kn-12kn, Gorilla through wire system for ultimate strength, Features paten...

Features: Johnson BSVP1/4-BYS Beetle Spin Jig - 2", 1/4 oz, Black/Yellow Stripe

Features: The Golden Shiner Rattlebait is a must have for every tackle box. The internal composition is perfectly balanced for a yo-yo style retrie...

Features: Replicates several Glass Minnows chased into a compact baitball. Ideal for all inshore species and Striped Bass. Extreme erratic action. ...

Features: The LiveTarget Glass Minnow Bait Ball Poppers take Livetarget’s revolutionary Bait Ball Series to the water’s surface. Each bait is mould...

Features: The LiveTarget Glass Minnow Bait Ball Poppers take Livetarget’s revolutionary Bait Ball Series to the water’s surface. Each bait is mould...

Features: The Glass Minnow BaitBall Jerkbait is designed to mimic an in-line cluster of minnows that have been isolated from the sanctuary of their...

Features: Mimics a small line of Shiners swimming erratically. Ideal for situations when predators are targeting smaller schooled up forage. Cast o...

Features: A small lure designed to attract various game fish found in small lakes, reservoirs, streams, and rivers. Ideal for small Trout, Bass, an...

Features: It is well known that young crappie are a favorite forage to larger freshwater game fish. LIVERAGET has designed a flat-side crankbait th...